Background
Surrey Rendering is a reputable rendering company that has been in operation for over a decade, working on government schemes, council projects, and school renovations. Founded by a qualified plumber who transitioned to rendering in the early 2000s, the business has grown to include a dedicated team and enjoys a strong reputation in the industry. After discovering Zapo on LinkedIn, Surrey Rendering joined the platform, allowing them to expand their local client base and streamline their lead generation.
Challenges
Initially, Surrey Rendering relied solely on word-of-mouth referrals, repeat business, and partnerships with larger contractors for steady work. However, as the company grew, they wanted a way to secure more local jobs without the hassle of national travel, allowing them to choose projects close to home. Having never used advertising before, the company sought a simple, hassle-free solution to bring in exclusive, high-quality leads.
Solutions
Zapo provided the perfect solution, offering exclusive leads in Surrey. The setup was seamless—Surrey Rendering simply provided the necessary details, and the Zapo team handled everything else. The founder was impressed by the ease of getting started and the high level of customer service provided by Leon and Natasha. With Zapo, the company receives local, high-quality leads and can choose projects that align with their goals, allowing them to work closer to home and enjoy greater control over their workload.
Results
Since joining Zapo, Surrey Rendering has experienced impressive growth. In October 2023, the company generated £70,000–£80,000 in revenue from a £300 monthly investment. Even during slower months, such as January 2024, they achieved £40,000+ in revenue, demonstrating the effectiveness of Zapo’s lead generation. The exclusive, high-quality leads provided by Zapo have quadrupled the company’s workload and enabled Surrey Rendering to make strategic investments in equipment, optimising productivity and reducing labour costs.
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£500
Spend
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20
Leads
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1,900%
ROI
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£40,000
Quoted
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£20,000
Revenue
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£10,000
Profit
Business impact
Significant Revenue Growth: With Zapo, Surrey Rendering has seen a notable return on investment, with monthly revenues as high as £80,000 from just a £300 investment.
Increased Productivity and Strategic Investment: The consistent lead flow has allowed the company to focus on local projects, reducing travel and labour costs. They have reinvested profits into machinery, improving operational efficiency.
Enhanced Local Presence: The ability to secure local, exclusive leads has strengthened Surrey Rendering’s reputation in their area, allowing them to choose the best projects while staying close to home.
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Team growth
8 to 31 (288%)
Starting team: 8
With Zapo: 31
Growth: 288%
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Fleet growth
3 to 14 (367%)
Starting vans: 3
With Zapo: 14
Growth: 367%
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Unit growth
2 to 7 (250%)
Starting units: 2
With Zapo: 7
Growth: 250%
The company has recently upgraded to a £600 monthly plan with Zapo, anticipating further growth as they continue to build on this success.
Testimonial
What Surrey Rendering had to say
5 out of 5
Summary
Zapo’s customer acquisition platform has transformed Surrey Rendering’s approach to growth, providing a reliable source of exclusive, high-quality leads that allow the company to focus on local projects and expand at a sustainable pace. With strong support from the Zapo team, Surrey Rendering has significantly increased its revenue, improved operational efficiency, and positioned itself for continued success. Zapo has proven to be an invaluable partner in helping Surrey Rendering achieve its business goals and build a lasting presence in the Surrey area.